Aurora Comms Blog

Monitor sidewikis on your whole domain (phew!)

Posted on 22. Nov, 2009 by neilcrump.

1

The Aurora team has written about the Google sidewiki on this blog and in the UK trade media in the last few months.
In my Aurora blog post on 14 October I wrote…
… that Google released the sidewiki gadget with no way to monitor it (with something like Google Alerts). This means that to check if [...]

Continue Reading

Side step or step up – what to do with Web 2.0?

Posted on 16. Nov, 2009 by NW1er.

0

Chatterings are afoot – Sidewikis have burst on to the Web 2.0 scene and colleagues in pharmaceutical communications are talking: what are they, what are the implications and what can we do? Aurora’s very own Neil Crump has immersed himself in the ‘sidewikiverse’ and has been providing some top tips for companies facing this conundrum.
Recently [...]

Continue Reading

Sidewikis – get your head around them (fast)

Posted on 14. Oct, 2009 by neilcrump.

8

Just when you thought you had got to grips with the latest social media tool another one comes along. This latest one is from Google, it is called Sidewiki, and if you work in any realm of communications, you need to get your head around it quickly. This isn’t like Twitter, where you can choose [...]

Continue Reading

High definition blogging!

Posted on 11. Jun, 2009 by neilcrump.

1

The pharmaceutical trade press here in the UK is ablaze with feature articles and commentary on web 2.0 at the moment. Even our very own Aurora NW1er wrote an article for the May issue of PharmaTimes,* as well as writing about web 2.0 on everyone’s favourite blog [:+)]. Our own Phaedrus has also posted recently [...]

Continue Reading

Is Fox Mulder right? Should we trust no one?

Posted on 12. May, 2009 by NW1er.

0

In the final episodes of season 9 of the X Files, the cynical and sardonic FBI agent Fox Mulder is being tried by an unbalanced military jury that has a short-sighted view of societal well-being. The fictitious jury, and those people it serves, believe that it is often best to keep information from the public, [...]

Continue Reading

Swine flu cyberpandemic

Posted on 01. May, 2009 by phaedrus.

0

As broadcast and print news report the steady movement of swine flu around the globe, the outbreak of online coverage, mainly in the form of blogging, is spreading at an even faster rate.
I can understand why this news story is one that the online community has taken up in this way. It is an ongoing [...]

Continue Reading

Sex, sight and sound

Posted on 24. Feb, 2009 by NW1er.

1

I couldn’t sleep last night so was fiddling with my Blackberry in bed – sad, I know. I came across the iGoogle function, which allows you to have a personalised news stream to your Blackberry. Great, because you only get three or so main news stories on the BBC mobile site. iGoogle feeds the top [...]